Karan Wadhera joins us and shares how companies use branding and how it relates to the infrastructure of creating a product that sells:"I think we've always been very fascinated with brands. And if you see how traditional industries have shaped over time, and where a lot of the value ends up being held... And it ends up being in those consumer-facing brands, and does not end up being more towards what you would consider the commodity."
Ben Larson joins us and shares the importance of creating white space in your everyday environment: "What I like to think of white space is this: doing my best to clear out all the thoughts in my head. As an entrepreneur with so much stuff going on, especially in the cannabis industry where you have many things pulling at you, even beyond the course of normal business, sometimes you need to find a way to just separate yourself and create that white space so that you can actually think and be strategic and prioritize as you see fit."v
Kris Krane joins us and shares how global shifts in perspective are helping to change Cannabis laws in the US: "Where the dynamic has shifted is that in the past, the United States as a government, the United States as an entity, has been very successful in persuading the rest of the world to go along with its prohibitionist policies. And now we're starting to see real cracks in that global consensus, primarily out of Europe where they're doing a to more research or in Israel, they're doing a lot more research. They're calling for more research. "
Kyle Kinglsey of Vireo joins us and shares the upside to giving access to Cannabis for those who really need it: "If you give this to a population of 2000 people with PTSD, what are the outcomes? I can tell you there are a lot of people who claimed benefit with cannabis in the setting of PTSD, they should have access independent of the evidence across populations. Unless we're doing a lot of harm, that's a different thing. In my mind, the harm just doesn't seem to be there."
Shanita Penny and the MCBA join us to share their plans to push for successful and legal business practices in the US cannabis market: "he rest of the year is staying close to DC, making sure that we have a seat at the table as it relates to providing input, recommendations, perspectives that they may or may not be aware of, and also opening up our businesses to these elected officials and making sure that they have a firsthand view of what it is that we're asking for, the issues that we're facing, and solutionizing for it."